22 03 2021
Fenerbahçe Club Board Member Sertaç Komsuoğlu and TAB Gıda Senior Manager (TAB Gıda CEO) Caner Dikici attended the sponsorship press conference held at Ülker Stadium.
TAB Gıda CEO Dikici stated that the menus prepared for Fenerbahçe would go on sale on January 17 and added:
"We did not only sponsor but also strategically collaborated. The size of the sponsorship will be shaped with the support of the fans. We wanted to make such a sustainable and beneficial model to the club, which improves with the support of the fans. With this model, fans will support the club with ease. There will be products prepared for Fenerbahçe in our 1,200 restaurants. When these products are ordered, a certain amount will be transferred to the club. I don't think there is a similar model in the world.”