TFI TAB Food Investments CMO Sinan Ünal: “We Owe Our Success to Our Motto of “Think Global Act Local”

01 01 2022

With the impacts of the ongoing pandemic, new variants, lockdowns and re-openings, work & study from home, it has once again been the year of delivery services for our sector. It seems that this trend will become our reality in the future. We have constantly observed the consumer insights that have changed over the pandemic, and established our marketing strategy based on data analysis. In this respect we have both adopted an agile communication approach, enabling quick decision-making in an ever-changing agenda, and worked on new campaign and promotion mechanisms that will provide our customers best solutions for their needs.