In addition, DEİK/Türkiye - China Business Council, chaired by Kurdoğlu in the 2022-2023 period, was deemed worthy on an award in the “Networking” category at the Trade Diplomacy Awards.
TFI TAB Food Investments Vice Chairman of the Board and CEO Korhan Kurdoğlu stated, "Turkey can implement many joint projects in digitalization, including smart manufacturing, health technology, big data, and the Internet of Things, with the knowledge it will gain from China" during the conference.
Kurdoğlu states that sustainability, which has become a common goal, is a great opportunity for environmentally friendly growth and says that, as far as it is a matter of vision, it is also a notion that needs straighthead, realizable and trailable projects. Natural disasters, which have been occurring frequently in recent years, and severe conditions such as floods or drought caused by climate change, make us feel that we need to act as quick as we can.
TFI TAB Food Investments Vice Chairman of the Board and CEO Korhan Kurdoğlu stated, "As a company deeply connected to the local and devoted to these lands, we are not only creating our own brands but also developing our ability to manage and enhance global brands. We will improve the quality services we offer to our guests with creative, innovative, and technology-focused systems."
Korhan Kurdoglu, Vice President of the Board of Directors and Chief Executive Officer of TFI TAB Food Investments, stated, "No country escapes our radar. If you have achieved success in Shanghai, you will succeed everywhere. Now that we are more ambitious, we will also conduct business in developed nations."
As one of World’s 4 largest restaurant operators with over 3000 restaurants in China and Turkey, TFI TAB Food Investments signed a memorandum of understanding with Bank of China. The agreement encompasses financing, investment loans, corporate banking and capital market debt instruments, along with related services.
Turkish and China business communities came together for the future of the digital transformation in Istanbul.
Erman Karaca, the Chief Technology Officer (CTO) of TFI TAB Food Investments, has been recognized in the prestigious Digital 100 Ranking that acknowledges leaders who have an impact on technology investments and digital transformation within the Turkish business landscape.
Attending the Global Trade and Investment Promotion Summit of 2023 in Beijing, China, Vice President of the Board and CEO at TFI TAB Gıda Investments Korhan Kurdoğlu stated, "I believe that large-scale and effective investments will contribute significantly to the local economic development of both nations. It is also apparent to me that mutual trade and investments between the two countries will increase in the future as a result of mutual large-scale investments and the export of specific Turkish goods to China."
Korhan Kurdoğlu, Vice President of the Board and CEO at TFI TAB Gıda Investments, said that they have conducted many studies/projects together with China to understand and explain this country and the dynamics of doing business with it, and that China is of great importance to our trade and economic relations.
Korhan Kurdoğlu, Vice President of the Board and CEO at TFI TAB Gıda Investments, said: "China is one of Turkeys most important trading partners with a trade volume of about 45 billion dollars in 2022. As TFI, our goal is to contribute to our country by developing more balanced economic relations with China. We believe that partnerships between companies operating in Turkey and China will also give new impetus to our bilateral relations."
"We jointly undertake many initiatives aimed at understanding and explaining China and the dynamics of doing business there," said Korhan Kurdoğlu, Vice President of the Board and CEO at TFI TAB Gıda Investments, who closely follows economic and social developments in China. "One of these initiatives is the DEİK-TÜSİAD Research Group on Increasing Exports to China, a platform that analyzes how to strengthen Turkey's exports to China. China is one of Turkey's most important trade partners with bilateral trade volume of about $45 billion in 2022, and our goal is to contribute to our country by developing more balanced economic relations with China. We think that partnerships between companies operating in Turkey and China will also give new impetus to our bilateral relations."
Korhan Kurdoğlu, Vice President of the Board and CEO at TFI TAB Gıda Investments, said bilateral trade between the two countries will reach 45 billion dollars in 2022. "China is one of Turkey's most important trade partners," Kurdoğlu said. "We think partnerships between companies operating in Turkey and China will add momentum to these relations. Based on the results of a survey we conducted, we would like to identify the obstacles that stand in the way of exports from Turkey to China, expect the authorities of both countries to develop sound and effective policies, and implement them as part of a plan."
Korhan Kurdoğlu, Vice President of the Board and CEO at TFI TAB Gıda Investments, announced that the company will open 200 new restaurants in China this year and maintain its growth target in the coming years.
In a high-profile appointment, Atakan Bozkurt, an experienced executive from Burger King® China, has been appointed as the company CEO.
Karaca said: “As TFI TAB Food Investments, we have set our digitalization strategy and goals, now we are working hard to achieve them. Digital transformation is a topic that our board and all executives have personally embraced. We are working with our own cloud and also with other cloud providers. At the same time, we are increasing productivity by reducing operational risks through robotic processes.”
TFI TAB Food Investments CMO Sinan Ünal is listed among Turkey's 50 most influential CMOs.
"Since entering the Chinese market 10 years ago with our Burger King® brand, we have reached more than 1,400 restaurants in 200 cities," said Korhan Kurdoğlu, Vice President of the Board and CEO at TFI TAB Gıda Investments.
“2023 will continue to be the year of our digital transformation, we will see this transformation in every aspect of life,” said Sinan Ünal, the CMO of TFI TAB Gıda Investments.
Erman Karaca, CTO of TFI TAB Food Investments, has been listed as one of Turkey's most influential technology leaders.
The Vice President of the Board and CEO at TFI TAB Gıda Investments Korhan Kurdoğlu went to China with the first flight after the lockdowns and celebrated the Chinese New Year with partners and colleagues. Kurdoğlu, in an interview with Xinmin Evening News during his visit said, "With its huge population, China is the second largest economy in the world. 10 years ago, we entered the Chinese market with our Burger King® brand, and today we have reached more than 1,400 restaurants in 150 cities. As TFI, we will get more harvests in the Chinese market in the coming period; we will continue to work to add 200 new restaurants to our ecosystem here, as we were tirelessly doing so before the pandemic.”
Our primary target for 2023 is to increase our investments in technology, particularly in artificial intelligence, to get one step closer to our goal of becoming the largest digital restaurant operator in the world. Tıkla Gelsin® is a very important milestone on the way to our goal of becoming a digital restaurant operator.
Furkan Ünal, an accomplished name in finance, has been appointed as the CFO of TFI TAB Food Investments. This is a top-level appointment at one of the largest restaurant chain operators in the world.
Sinan Ünal, CMO of TFI TAB Food Investments, is listed among the 50 most influential CMOs in Turkey who combine technology and digitalization with the strategies of their company, and make a difference with their successful practices.
"Consumers now expect sincerity from us in the things we do as a company," said Sinan Ünal, the CMO of TFI TAB Food Investments, adding that they continue to improve delivery processes.
Sinan Ünal, the CMO of TFI TAB Food Investments, has listed as of the 50 most influential CMOs in Turkey in a survey conducted for Fortune magazine by Data Expert and BMI.
TFI TAB Food Investments, one of the top five restaurant operators in the world and the leader in Turkey, and Subway®, one of the largest restaurant brands in the world, have entered into a franchise agreement to expand Subway® operations in Turkey, effective October 1, 2022.
"Marketing departments should be strategy centers," said Sinan Ünal, TFI TAB Food Investments CMO.
After 28 successful years in restaurant operations, TFI TAB Food Investments is among the top five restaurant chain operators today, with almost 2,700 restaurants and about 55,000 employees in Turkey and China. TFI TAB Food Investments is well on its way to becoming one of the top three in the world. Within 10 years, the company has increased the number of its restaurants in the Chinese market to 1,400 and opened its 700th Burger King® restaurant in Turkey, as well as its 2,150th restaurant overall.
After 28 successful years in restaurant operations, TFI TAB Food Investments is among the top five restaurant chain operators today, with almost 2,700 restaurants and about 55,000 employees in Turkey and China. TFI TAB Food Investments is well on its way to becoming one of the top three in the world. Within 10 years, the company has increased the number of its restaurants in the Chinese market to 1,400 and opened its 700th Burger King® restaurant in Turkey, as well as its 2,150th restaurant overall.
After 28 successful years in restaurant operations, TFI TAB Food Investments is among the top five restaurant chain operators today, with almost 2,700 restaurants and about 55,000 employees in Turkey and China. TFI TAB Food Investments is well on its way to becoming one of the top three in the world. Within 10 years, the company has increased the number of its restaurants in the Chinese market to 1,400 and opened its 700th Burger King® restaurant in Turkey, as well as its 2,150th restaurant overall.
After 28 successful years in restaurant operations, TFI TAB Food Investments is among the top five restaurant chain operators today, with almost 2,700 restaurants and about 55,000 employees in Turkey and China. TFI TAB Food Investments is well on its way to becoming one of the top three in the world. Within 10 years, the company has increased the number of its restaurants in the Chinese market to 1,400 and opened its 700th Burger King® restaurant in Turkey, as well as its 2,150th restaurant overall.
We are working to create a sustainable food system in line with the Sustainable Development Goals (SDGs). What sets us apart from our competitors in this field is that we have an ecosystem that is entirely based in our country. Through this ecosystem, we meet our brands' needs for meat, bread, potatoes, greens, storage, and delivery. We also remain committed to women's employment and gender equality. We create a huge volume of business with our restaurants in various countries around the world. We are one of the companies with the highest female employment rate in Turkey and we continue to work to make an even greater contribution to our country in this area. In summary, we respect the world we live in and strive to leave a sustainable future for the generations to come, not only in terms of the environment but also in social and economic terms.
Digitalization is the foundation of our marketing approach. As TFI, we have designed our digitalization strategy back in 2019 under two themes: The first is operational transformation, i.e., moving from restaurants to delivery services in line with consumer tendencies and global trends. The second is generating data from customer feedback and requests. Even more importantly is the accurate analysis and understanding of the data we generate.
TFI TAB Food Investments, which is on its way to becoming one of the top three quick-service restaurant operators in the world with its successful businesses in two different markets such as Turkey and China, shows us how a global success story can be written by investing in this country.
Ünal highlighted that TAB Gıda is leading the way in the digital transformation in the Food and Beverage industry, prioritizing the human element with its services and campaigns focused on consumer behavior changes due to the pandemic.
TFI TAB Food Investments CMO Sinan Ünal said: “We view reputation as the foundation of customer loyalty. We consider this in all organizational steps we take from product quality to employee behavior.
Ünal said: “Along with pricing strategies, we also focused on restaurant productivity analysis, contact-free and digital solutions. Food delivery revenue has increased four-fold compared to pre-pandemic levels. Ünal's 2022 agenda includes data analysis, customer centricity, innovative approaches, and the development of a sustainable food system. Investing in reducing food waste is also prioritized in our 10-year plans.
Offering Burger King®, Popeyes®, Arby's®, Sbarro®, Usta Dönerci®, and Usta Pideci® brands within its portfolio, Turkey’s leading quick service restaurant operator TFI TAB Food Investments continue to present new solutions that enhance the quality of life for their customers. The company is also pioneering the sector’ digitalization trends with its 27 years of experience.
With the impacts of the ongoing pandemic, new variants, lockdowns and re-openings, work & study from home, it has once again been the year of delivery services for our sector. It seems that this trend will become our reality in the future. We have constantly observed the consumer insights that have changed over the pandemic, and established our marketing strategy based on data analysis. In this respect we have both adopted an agile communication approach, enabling quick decision-making in an ever-changing agenda, and worked on new campaign and promotion mechanisms that will provide our customers best solutions for their needs.
Tıkla Gelsin®, the e-commerce platform of Burger King®, Popeyes®, Arby’s®, Sbarro®, Usta Dönerci® and Usta Pideci® franchisee TFI TAB Food Investments is partnering with App Samurai.
Tıkla Gelsin® released a commercial named “Earn While You Eat” starring famous comedian Hasan Can Kaya.
With more than 1,200 quick-service restaurants under 6 brands including Burger King®, Sbarro®, Popeyes®, Arby's®, Usta Dönerci®, and Usta Pideci®, TFI TAB Food Investments is leading Turkey's quick-service restaurant chains industry. It offers franchise investors a turnkey business operation model thanks to the unique food ecosystem it created for its operations.
TFI TAB Food Investments sustains its global growth thanks to its successful operations carried in various countries, particularly in Turkey and China. As the 5th largest quick-service restaurant chain operator worldwide in terms of the total number of restaurants, TFI FAB Food Investments is on its way towards earning its place among the world's top 3.
TFI TAB Food Investments, a leading company with a global presence of over 2,500 restaurants across six brands, recently announced a senior-level appointment. Sinan Ünal, with over 15 years of experience in his field, has been appointed as the Chief Marketing Officer of TFI TAB Food Investments. Prior to this role, Ünal held strategic positions at renowned companies such as Total Oil and The Coca-Cola Company, where he served as the Strategic Customers and On-Site Consumption Channel Director. Ünal graduated from Galatasaray University’ Department of Economics, and completed his Executive MBA degree at the same university.
TFI TAB Food Investments continues to invest in China without interruption. TFI TAB Food Investments opened the three thousandth restaurant of Burger King® in Asia-Pacific. The new restaurant opened in Shanghai will serve in Huatai Center. TFI TAB Food Investments Chairman of the Board Erhan Kurdoğlu stated: “It makes us proud that our long-standing partnership with RBI is growing and strengthening day by day. Our successful efforts have enabled RBI to become one of the world's largest fast service restaurant chain operators, managing over 1,300 restaurants in China. We are very pleased that Burger King's three thousandth restaurant in the Asia Pacific region has also opened within the TFI system.”
Turkey has the best Popeyes Restaurant in the EMEA region. The Popeyes Restaurant at Antalya Airport has been awarded as the only restaurant among all Popeyes restaurants in the EMEA region to receive the "Gold Plate Award" and "Top Operator Award."
Burger King was selected as the "Coolest Fast-Food Brand" for the 4th time in the "Cool Brands Survey" held for the 5th time this year with the cooperation of Marketing Türkiye and Roamler Türkiye. Serving under the assurance of TAB Food Investments for a quarter of century, Burger King was selected as the coolest brand for 4 consecutive years after extensive research. The coolest brands are determined as a result of 100 Roamler Türkiye users” (between 18 and 54-years-old men and women living in 12 statistically categorized regions representing Turkey) directly in written answers, not a multiple-choice way.
TAB Gıda signed the Cooperation Protocol on the Preparation of National Occupational Standards for Vocational with the Professional Competence Authority on 11.11.2019
TAB Gıda was listed among the retail companies with the highest mobile turnover; ranked first in the top 3 retail company categories in terms of generating employment; ranked second in the category of retail companies with the highest online turnover and also named the largest fast-food retail company.
Turkey's quick-service restaurant industry leader TAB Gıda was deemed worthy of the "Most Successful Human Resources Application" award with its HR application "Level Up" at the Retail Sun Awards, where individuals and institutions contributing to the development of HR sector are awarded.
TAB Gıda, operating with 6 brands including four global brands Burger King, Sbarro, Popeyes, and Arby's, and two of its local brands Usta Dönerci and Usta Pideci, was awarded for another year as the 'Food Company of the Year' by the Boğaziçi University Engineering Club.
Winners of "The ONE Awards Integrated Marketing Awards," which is organized with the cooperation of Marketing Turkey and Akademetre and became a standard in the marketing sector over time, received the "Reputation of the Year" award at a magnificent ceremony held in Raffles Istanbul on January 9, 2019. Turkey Exporters Assembly President Ismail Gülle made the opening speech of the event, in which the most diligent brands of 2019 were again determined by popular opinion. The agencies that took part in the success of brands were also awarded.
Fenerbahçe Club Board Member Sertaç Komsuoğlu and TAB Gıda Senior Manager (TAB Gıda CEO) Caner Dikici attended the press conference held at Ülker Stadium to announce the partnership.
A sponsorship agreement has been signed between Galatasaray Club and TAB Gıda.
Recently signing a sponsorship agreement with Fenerbahçe Sports Club, TAB Gıda implemented another win-win-based cooperation with Beşiktaş Gymnastics Club.
Trabzonspor Club President Ahmet Ağaoğlu and TAB Gıda Senior Manager (CEO) Caner Dikici attended the press conference announcing the sponsorship held at a restaurant in Anadolu Hisarı.
Caner Alpaslan, one of the experienced names in the sector, was appointed as the TAB Gıda Marketing Director, the fast service restaurant chain brand. He will serve as TAB Gıda Marketing Director as of February 2020.
Below you can read Vahap Munyar’s interview with Caner Dikici, Board Member of TFI TAB Food Investments and CEO of TAB Gıda:
Caner Dikici, Board Member of TFI TAB Food Investments and CEO of TAB Gıda, made the following statements to Hürriyet Newspaper:
Below you can read Vahap Munyar’s interview with Caner Dikici, Board Member of TFI TAB Food Investments and CEO of TAB Gıda:
Caner Dikici, CEO of TAB Gıda, which has more than 1,300 Burger King restaurants in China, stated that the world has been trying to pass a big test, and he said:
There are more than 2,500 restaurants globally under the roof of TFI TAB Food Investments, and more than 60,000 employees work at these restaurants and the production facilities. As it is apparent to all, the company which runs a large operation in China encountered an unexpected situation with the Covid pandemic.
Our new guest for the Post-Covid Marketing series, where we discuss the sectors that expect permanent changes after the pandemic is Sinan Ünal the CMO of TFI TAB Food Investments.
I asked what they did during this period and his predictions for Sinan Ünal, CMO of TFI TAB Food Investments, which carries out fast-service restaurant operations in 5 countries, including Turkey, Northern Republic of Macedonia, Turkish Republic of Northern Cyprus, Georgia, and China. I share his comments in detail.
Offering an irresistible taste under the assurance of TAB Gıda in Turkey, Burger King® crowns its success with the first prize of this year.
Years from now, when we remember 2020 and those days, we will undoubtedly talk about how challenging these days were, and we will especially remember the concept of "transformation."
TFI TAB Food Investments A.Ş. has added the Popeyes brand to its China operations which it started with Burger King in 2012.
TFI TAB Food Investments (TFI) added the Popeyes brand to its China operations which it started with Burger King in 2012.
TFI, one of the world’s biggest global restaurant operators, has added the Popeyes brand to its China operations which began in 2012.
At the beginning of a press trip at Ekur Et Integrated Processing Plant in Suluova, Amasya, TFI TAB Food Investments Chairman Erhan Kurdoğlu underlined the strategy of the company:
Food prices are number one item in the agenda of all from the man in the street to the top of the government...
TFI TAB Gıda, quick service restaurant chain operator in Turkey and China, has invested USD 170 million in agriculture so far.
TFI TAB Food Investments Chairman Erhan Kurdoğlu says, “In Turkey, we have got neither oil nor natural gas reserves.
Erhan Kurdoğlu is the eldest son of ATA Holding’s founder Ertuğrul Kurdoğlu. He and his brother, Korhan Kurdoğlu, were at Miami University watching a match and eating a Burger King hamburger when an idea came to his mind:
As of September 2017, and as China approached its 766th Burger King (BK China) restaurant opening, TFI’s total fast service restaurant holdings reached to 1,822 restaurants, including the global brands Popeyes, Arby's, Sbarro, and unique-to-Turkey 'Usta Dönerci'.
Burger King starts a new advertising campaign which underlines the power of the Whopper’s fire in an amusing way.
Created by TAB Gıda, the fast food restaurant chain industry leader in Turkey, with its more than 20 years of experience, Usta Dönerci® continues to expand its network of taste with new restaurants.
Serving with more than 600 restaurants in Turkey, Burger King® continues adding new tastes to its menu.
In the "Summer Hits 2017: Popular Brands of Summer" survey conducted by Xsights Research & Consultancy in cooperation with The Brand Age Magazine, Burger King® has been the choice of the participants in food category when asked about the best brand expressing the warmth, energy and joy of summer.
After starting its operations under TAB Gıda in Turkey in 2007, the world’s biggest pizza restaurant chain Sbarro® won the hearts of Turkish consumers.
Founded in 1964 by Leroy and Forrest Raffel brothers in Boardman, Ohio, and currently serving at about 3500 restaurants across the world, Arby's® continues to change the traditional perception of fast-food with over 50 restaurants in Turkey